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Branding

Clear, confident branding that reflects who you are and resonates with the people you serve.

Your brand is more than a logo. It’s the feeling, clarity, and consistency behind how your business shows up.
At Nuts and Bolts Marketing, we help small businesses simplify their visual identity so they can present themselves with confidence and connect with the clients who matter most.

Branding That Brings Your Business Into Focus

Whether you’re refreshing an outdated look or building something new, our branding process brings clarity to your message and consistency to your visuals.
Perfect for small businesses, nonprofits, and mission-driven brands that want a polished identity rooted in purpose.

What’s Included

Brand Discovery

We learn who you are, what you stand for, and how your brand should make people feel.

Visual Identity System

A cohesive set of visuals – colors, typography, style direction – built to align with your message and support your digital presence.

Logo Refinement or Creation

Professional logo development or a thoughtful refresh that elevates your visual identity without losing what makes you recognizable.

Your Brand Package May Include

Mini Style Guide

(color palette, typography, usage guidelines)

Brand Elements

(submarks, patterns, iconography)

Social Media Graphics

(branded templates for consistency)

Website-Ready Assets

(optimized graphics for web use)

Messaging Alignment

(clarity-focused headlines + tone guidance)

Why Branding Is Worth the Investment

Good branding brings clarity. It helps people recognize you, trust you, and remember you.
When your visuals and message align, your marketing becomes easier, and your business feels more polished and intentional.

Your brand should represent who you are today, and who you’re becoming.

Enhance Your Brand Even Further

Website Design & Redesigns

Bring your new brand to life with a clear, modern website designed around your updated visual system.

SEO, AEO & Online Marketing

Ensure your refreshed branding is supported by a strong, discoverable online presence.

Messaging & Content Support

Refine your voice through updated content and clarity-driven messaging.

A Simple, Supportive Process

Discovery

We learn your goals, audience, and personality.

Design

We create a cohesive visual system tailored to your brand.

Delivery

You receive a clean set of assets and guidance so you can move forward with confidence.